AKA: Jane Roe

In 2018, Isotope films came to us with the true story of Jane Roe and all that surrounded the Roe v. Wade 1973 landmark case. Narrated by Norma Mcorvy, A.K.A. Jane Roe, she unravels the story of her life and how she was chosen to be the plaintiff in the critical Supreme Court decision. We used our design expertise to ensure that we were telling this famous story in a whole new way.

Client  -  FX
Role  -  Design and Creative Direction

The film is structured in three chapters, each reflecting a distinct period in Norma's life - her childhood, teenage years, and the era of the Supreme Court decision. Archival materials were thoughtfully staged in practical environments that evoke the look and feel of each time period, grounding the narrative in authentic visual context.